Compliance
A comprehensive collection of questions and answers about email deliverability compliance from email marketers, experts and technical documentation.
- What are the legal timeframes for unsubscribing email addresses by country?
- How to check if Sendlane complies with RFC 8058 for one-click unsubscribe?
- How can normal people identify phishing emails when services rewrite headers?
- Should email security have its own slack channel?
- How do the Yahoo and Google updates impact B2B email senders?
- How to determine the start of the six-month contact window under CASL?
- What are best practices for managing bounced, unsubscribed, and spam-complaint users in email marketing?
- How do mailbox providers handle re-subscribes after list-unsubscribe and how long does it take to process unsubscribe requests?
- Are B2B lead vendors' claims of opt-in leads reliable?
- Can I email a competitor's customer list if they went out of business and gave it to me?
- Should I resend a confirmation email if the recipient doesn't respond to the first one?
- Are people still falling for email scams?
- How should one-click unsubscribe links handle GET vs POST requests?
- What are the legal and deliverability implications of including promotional content in transactional emails?
- Which platforms are most commonly used for sending spam emails?
- Can an ESP allow its users to use the ESP's physical address in marketing emails under CAN-SPAM?
- What are the new email authentication and unsubscribe requirements from Gmail and Yahoo for 2024?
- How to stop unwanted emails from Nextdoor?
- Does Google require List-Unsubscribe for one-click unsubscribe in emails?
- How can I detect in-body unsubscribe links, and should I use role="unsubscribe"?
- What keywords can I use to filter reply messages for unsubscribe requests?
- How should I email users about a data breach?
- What does smart farming mean in email marketing?
- Why is it so difficult to unsubscribe from SAP emails?
- What are the best practices for sending legally mandated email notifications?
- Can marketplace.amazon.com email addresses be legitimately used for marketing opt-ins?
- How to correctly filter Gmail addresses and understand Google's sending requirements for B2B email?
- What are some examples of unethical SEO practices used by PowerDMARC?
- What is the Gmail political spam program?
- Is implementing a list-unsubscribe header mandatory for Gmail and Yahoo and what are the impacts?
- When can I include event attendees in an email warming list?
- Which email platform allows sending bulk emails that look like they were sent from Outlook while avoiding strict content compliance reviews?
- Is the one-click unsubscribe / list-unsubscribe header a requirement for marketing emails?
- Should I treat emails with exclusive membership benefits as transactional or promotional?
- Does CAN-SPAM require a physical address in transactional emails?
- What are the requirements for one-click unsubscribe with Yahoo and Google, and how does RFC 8058 fit in?
- Is it legal to reuse an email list after a company acquisition?
- Should I correct typos in existing email addresses in my CRM and what are the best practices for handling email typos in Fintech signups?
- How will Yahoo and Google enforce their new email sender guidelines?
- What are the best practices for importing email contacts and what fields are required?
- Is it illegal to use private WHOIS for commercial email in California?
- Can US and European business units share an IP address under GDPR?
- What is iclou.com and why are users signing up with it?
- What steps can be taken to combat phishing attacks using cousin domains?
- Is it legal and advisable to send terms of service emails to unsubscribed users?
- What are the best practices for managing unsubscriptions from multiple email lists?
- Is ZoomInfo's interpretation of CAN-SPAM accurate regarding email marketing best practices?
- What should I do with trade show contacts in Mailchimp without explicit opt-in?
- Is it a common practice to request extra info like captcha when unsubscribing from email lists?
- What applications are best to manage website abuse complaints, trademark infringements and phishing?
- When registering for BIMI with Gmail, why can I only select one territory for my trademark details?
- Where is the best place to put an unsubscribe link in an email?
- What is DuckDuckGo's email privacy action and how does it affect email marketing?
- How can I reduce spam rates and improve consent for welcome footer flows in email marketing?
- What are the specific rules and guidelines to deliver emails to the Chinese market?
- Is using the same URL for both List-Unsubscribe header and body compliant with RFC 8058 for one-click unsubscribe?
- How long is implied consent valid for opt-in emails after a content download?
- How will Google and Yahoo's new requirements affect email deliverability for universities using multiple email platforms?
- What are the correct rollout dates for Google and Yahoo's new email requirements?
- Are follow-up surveys considered transactional emails and what are the best practices?
- Is the Oracle data selling settlement email legitimate?
- How should threading rules be enforced in a community to maintain a positive environment?
- What are some examples of security vulnerabilities and poor security practices?
- When will Gmail update their DMARC policy to quarantine?
- Why do email scams still work and are profitable?
- Is Hubspot automatically implementing one-click unsubscribe for Yahoogle compliance?
- Is requiring a login to unsubscribe compliant with email regulations?
- What is the correct Spanish translation for 'unsubscribe' in email marketing?
- What are the one-click unsubscribe requirements for Yahoo and Google?
- What is SafeOpt and how does it work for email marketing?
- Who supports one-click unsubscribe and what are the Gmail one-click unsubscribe requirements and enforcement dates?
- Is there a legal requirement to keep unsubscribed email addresses for four years under CAN-SPAM?
- How does the Gmail Verified Sender Program Pilot work for political campaigns?
- Should ESPs use global suppression lists for hard bounces across different customers?
- How does Google Postmaster compliance work and what are the volume thresholds for bulk senders?
- When a recipient uses Gmail list-unsubscribe, can I control which subscriptions they are opted-out from?
- When a recipient clicks the unsubscribe button in Gmail, should they be unsubscribed from all thematic newsletters or just the one they clicked from?
- What are the SMS marketing rules regarding consent and the Do Not Call list?
- How are spammers getting content for their spam emails?
- What impact did GDPR have on email marketing?
- When does transactional email become commercial email?
- Is it a good idea to cold email a list of police officers for an investigation?
- Are mailto links compliant with Google and Yahoo's one-click unsubscribe requirements?
- Is requiring a login to unsubscribe from emails legal?
- Are there GDPR concerns related to IP addresses in DMARC reporting?
- How to comply with Gmail's new sending rules for bulk email senders?
- Should I delete competitor emails from my suppression list if they request it under GDPR?
- Is 'AD' still required in subject lines for emails sent in China?
- What are the pros and cons of using UnsubCentral for managing suppression lists?
- How to test one click unsubscribe functionality in email marketing?
- Where can I find resources about using purchased email lists?
- What are good online meeting solutions without privacy issues?
- Should I use direct adds or invites for a Google Group?
- What happens when a user re-subscribes after unsubscribing from an email list?
- What is the unsubscribe header functionality on Gmail and other email services?
- Why are there so few spam court cases and what is being done about it?
- Why is my primary domain not compliant with Google one-click unsubscribe while the subdomain is?
- What are the best strategies for managing problematic participants on email mailing lists?
- Is including a physical address in an email footer required and does it improve deliverability?
- What are the signs of a scam email pointing to non-existent website?
- What are the implications of Verizon Media's approach to email tracking and data access?
- Is it bad to have a hidden unsubscribe link in email footers?
- What is the appropriate response time when reporting a client mailing from a stolen list to an ESP?
- Should Shopify checkout opt-in boxes for email marketing be pre-checked for GDPR and deliverability?
- How can I track which vendors share my email data with others?
- How can I ensure email compliance with Yahoo/Google rules including DMARC, SPF, and FcrDNS?
- Do commercial emails in the USA and Canada require a physical address?
- What are the requirements for one-click unsubscribe in email marketing?
- What is the timeline and impact of Google's new email sending requirements starting February 2024?
- Are mailbox providers legally required to offer a mark as spam option?
- What are the email marketing best practices and GDPR requirements for EMEA countries like Poland, Turkey, Romania, Czech Republic, Greece, Hungary, Serbia, Bulgaria, Slovakia, Croatia, Lithuania, Slovenia, Latvia, and Estonia?
- How should collection agencies handle email marketing compliance and deliverability?
- Is it common practice to reactivate old unsubscribes?
- Does Mailchimp record subscriber IP address with single form opt-in?
- What are the requirements and consequences of CSA certification for ESPs?
- What are the CCPA requirements for collecting email addresses in person at a brick and mortar store?
- What are the best EU-based email service providers (ESPs)?
- What are the one-click unsubscribe requirements for Gmail and Yahoo, and how do they relate to CAN-SPAM compliance?
- Are event registration email updates considered transactional or marketing?
- Should preference centers still be used with one-click unsubscribe?
- What are SOC2 compliant US-based list validation tools?
- What are the limitations of the first amendment regarding free speech?
- Can you rely on the From address when receiving mailto unsubscribes?
- What are effective alternatives to cold email for reaching new customers and building a mailing list for small businesses?
- How is Gmail enforcing its new sender requirements, and what impact are senders seeing?
- What are the requirements and implications of the Gmail Verified Sender Program Pilot?
- What are some funny examples of spam or phishing attempts targeting email marketers?
- How do Gmail and Yahoo's new one-click unsubscribe requirements work?
- How do I add an unsubscribe button to the email header and what is RFC 8058?
- What are the unsubscribe requirements for operational communications under Yahoogle?
- How are Gmail and Yahoo enforcing unsubscribe requests, and what factors do they consider for compliance?
- What are examples of targeted cold emails and weird cold outreach requests?
- Why isn't Gmail recognizing Customer.io unsubscribe links and what makes an unsubscribe link compliant?
- What are the risks of including email addresses as URL parameters?
- What are the CAN-SPAM and CASL requirements for unsubscribe confirmation pages, preference updates, and email re-entry?
- Are DMARC records required by Mailgun and Yahoo?
- What is the best practice for gaining new customers from a partner using email?
- What is the best way to invite people to sign up for a newsletter without directly adding them to the list?
- How long before cold emails are blocked and what are Gmail's policies on cold email?
- Is the Apple Support email with the blue badge and BIMI logo legitimate?
- Is a notification email about a failed transaction considered transactional and CASL compliant?
- Which countries require double opt-in for email marketing according to GDPR and best practices?
- Why are emails bcc'd, and what is a better solution for managing bcc'd emails for legal reasons?
- Which domains have opted into Google's political trials pilot program?
- How can I report fraudulent emails and domains to Spamhaus and other relevant organizations?
- What are the requirements for List-Unsubscribe headers to comply with Yahoo and Gmail?
- Are cold outreach 'best practices' actually illegal spam tactics?
- How does Gmail calculate compliance on their dashboard?
- What is the Gmail Political Mail program and how does the opt-in process work?
- Are unsubscribe links in cold emails beneficial or harmful?
- When a user deletes their account should they be unsubscribed from marketing emails?
- Are re-engagement email subject lines and practices deceptive and how should you deal with engaging with old leads and unsubscribes?
- What should you do if a client wants to send unsolicited emails?
- Why do affiliate spammers use the 'report spam' button instead of an 'unsubscribe' link?
- Is M3AAWG membership worth it for networking and insights on email deliverability and compliance, especially regarding cold emailing practices?
- Is COI/DOI email opt-in still a relevant best practice?
- What is Google's pilot program for political emails in Gmail and what does it entail?
- Should email marketing opt-in buttons be checked by default?
- What are the Gmail sender requirements for one-click unsubscribe, and where should the links be placed?
- Should I remove the software question from multiple channels?
- How can I prevent nefarious email signups using rate limiting, reCAPTCHA, and double opt-in?
- What are the email opt-in and opt-out requirements for commercial and transactional emails in Guyana?
- How can I report SMS spam and potentially receive compensation?
- How should I manage marketing consent for free and paid subscription users across different regions like the US, EU, and Canada?
- Is it possible to validate email addresses based on open activity from other senders?
- What disclaimer or opt-in language should I use when running a giveaway and sharing sign-ups with sponsors?
- What is EMPS and how does it relate to opt-out lists and email marketing?
- Do email marketing opt-outs ever expire?
- What are the best practices for referral emails regarding consent and incentives?
- How should I handle unsubscribe requests for customers with multiple email preferences under one account according to Yahoogle's Feb 2024 requirements?
- Is it legal to opt users back into email lists for operational emails after they've opted out and are there alternative campaign setups?
- How to synchronize unsubscribes between two ESPs during migration?
- What are the dangers of scraping emails and ignoring CAN-SPAM?
- Is 'reply to unsubscribe' an acceptable unsubscribe option post Yahoo and Google's new requirements?
- Do subscription based emails require a list unsubscribe option according to Gmail and Yahoo's new sending requirements?
- Is double opt-in a GDPR requirement for UK and EMEA subscribers?
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