Why is my BIMI logo only showing in Gmail and not Yahoo or AOL?

Marketer from Email Geeks shares a link to Yahoo's BIMI requirements and support options: <https://senders.yahooinc.com/bimi>

Email marketer from Email on Acid answers that issues with BIMI logo display can arise from incorrect SVG formatting or validation problems. The SVG file must adhere to specific requirements, such as being a vector graphic and not containing any embedded bitmaps.

Email marketer from MXToolbox shares that monitoring sender reputation using tools like MXToolbox helps identify potential deliverability issues that could impact BIMI logo display. Maintaining a good sender reputation is essential for consistent BIMI performance.

Email marketer from Email Experts forum shares that actively using feedback loops provided by mailbox providers can help identify deliverability issues that might affect BIMI logo display. Feedback loops provide valuable insights into how mailbox providers are handling emails and can help address potential problems.

Marketer from Email Geeks explains that each mailbox provider has their own rules regarding reputation, volume, and other secret sauce when deciding whether or not to display a BIMI logo.

Email marketer from Litmus answers that testing BIMI implementation across different email clients is crucial to identify display issues. Using email testing tools can help ensure that the BIMI logo is rendering correctly in various environments, including Gmail, Yahoo, and AOL.

Email marketer from Mailhardener explains that verifying the BIMI record using online tools helps ensure the record is correctly formatted and published in DNS. These tools can identify errors or inconsistencies in the BIMI record that may prevent the logo from displaying.

Email marketer from Stack Overflow explains that BIMI display can be affected by multiple factors. These include proper SPF, DKIM, and DMARC setup, a valid VMC (Verified Mark Certificate) for some providers (like Gmail), and the sender's reputation with the receiving mail server. Some mailbox providers may have volume requirements or specific authentication policies that need to be met.

Email marketer from Gmass shares that troubleshooting BIMI implementation involves checking SPF, DKIM, and DMARC records, validating the SVG logo, and monitoring sender reputation. Consistent testing and monitoring are essential for successful BIMI implementation.

Email marketer from Word to the Wise explains that some mailbox providers have minimum email volume thresholds for BIMI logo display. If a sender's email volume is too low, the provider may not display the BIMI logo.

Email marketer from Reddit answers that Gmail typically requires a VMC (Verified Mark Certificate) for BIMI logos to be displayed. Without a VMC, the BIMI logo may not show up in Gmail.

Marketer from Email Geeks shares a link about Gmail's BIMI behavior if a VMC is not in place: <https://www.spamresource.com/2022/04/bimi-fake-it-til-you-make-it.html>

Expert from Email Geeks suggests that the sender might be too small for Yahoo's system to notice by default, but they can ask about it via a sender support ticket, assuming all other criteria are met (no bitmap in the SVG, appropriate DMARC policy, etc.).

Expert from Email Geeks shares an ordered list of resources for implementing BIMI and what to expect: • <https://bimigroup.org/implementation-guide/|Implementation Guide> • <https://bimigroup.org/svg-conversion-tools-released/|SVG Conversion Tools Documentation> • <https://bimigroup.org/bimi-generator/|BIMI Validation Tool> • <https://bimigroup.org/i-created-a-bimi-record-now-what/|What to Expect Next> • <https://bimigroup.org/verified-mark-certificates-vmc-and-bimi/|Verified Mark Certificates> • <https://bimigroup.org/where-is-my-bimi-logo-displayed/|Where Logos Are Displayed>

Expert from Word to the Wise forum explains that lower email volume and/or sender reputation can impact BIMI logo display in specific mailbox providers. Specifically that a good reputation is still needed even if everything else appears correct with BIMI implementation.

Expert from Spam Resource explains that Gmail requires a VMC (Verified Mark Certificate) for BIMI to display properly. If the sender doesn't have a VMC, Gmail might still display the logo temporarily, but it's not guaranteed and might stop showing it at any time. Other providers may have different requirements.

Documentation from Port25 explains that understanding the specific BIMI implementation policies of each mailbox provider is crucial. Each provider has its own criteria for displaying BIMI logos, and senders need to adhere to these policies to ensure consistent display.

Documentation from Yahoo answers that it has its own BIMI requirements, including DMARC policies, authentication standards, and SVG logo specifications. In some cases, a support ticket may be required to prompt the system to notice a sender.

Documentation from VMC Provider answers that obtaining a VMC (Verified Mark Certificate) from a recognized certification authority is necessary for BIMI logo display in Gmail and other supporting clients. The VMC verifies the ownership of the logo and helps build trust with mailbox providers.

Documentation from Proofpoint explains that factors like sender reputation, email volume, and engagement rates can impact BIMI logo display. Mailbox providers may prioritize BIMI display for senders with a strong reputation and consistent sending practices.

Documentation from dmarcian explains that BIMI implementation requires valid SPF, DKIM, and DMARC records. The DMARC policy must be set to 'quarantine' or 'reject' for BIMI to work effectively. Correct SVG formatting of the logo is also important. The BIMI record itself needs to be published correctly in DNS.

Documentation from BIMI Group explains that BIMI logo display depends on the mailbox provider's implementation. Each provider has its own criteria for displaying BIMI logos, taking into account factors like sender reputation, authentication, and spam filtering. Not all providers support BIMI, and even those that do may not display the logo for every email.