How do you contact ISPs to get off email blacklists?
Summary
What email marketers say9Marketer opinions
Email marketer from GlockApps shares the best way to monitor your presence on blacklists is to use a blacklist monitoring service. These services regularly check your IP and domain against various blacklists and alert you to any listings, allowing for prompt action.
Email marketer from EmailToolTester recommends using email validation tools regularly to remove invalid or inactive email addresses, reducing bounce rates and improving sender reputation.
Email marketer from Litmus shares to always make sure your 'From' name and email address are easily recognizable, send relevant content and segment lists. These help avoid spam folders.
Marketer from Email Geeks shares experience with ISPs requiring phone calls for delisting, and how to escalate to the postmaster team, often resulting in obtaining a direct email address.
Email marketer from Postmastery shares proactively monitor your sending reputation and blacklist status. By identifying issues early, you can take corrective actions before they significantly impact your deliverability.
Email marketer from Mailjet shares to determine which blacklist your IP is on, use online tools to check your IP and domain reputation. Once identified, contact the blacklist administrator or follow their delisting process, ensuring you've addressed the reasons for being blacklisted.
Email marketer from Senderlist recommends using dedicated IPs, which ensures your reputation is not affected by other senders' practices.
Email marketer from Reddit shares that a key strategy is to maintain good email hygiene. This includes regularly cleaning your email list to remove inactive subscribers, using double opt-in, and ensuring you have clear unsubscribe options.
Email marketer from Stackoverflow shares if you are using a new IP address for sending, gradually warm it up by slowly increasing the volume of emails you send over time. This helps build a positive reputation with ISPs.
What the experts say2Expert opinions
Expert from Word to the Wise suggests to develop relationships with postmasters at ISPs. This proactive approach allows for direct communication and can expedite the delisting process if you encounter blacklist issues. Building trust is essential.
Expert from Spam Resource explains that If you find yourself on a blocklist, first identify why you were listed. Then, follow the specific removal instructions provided by that blocklist. Each blocklist has its own policies and procedures for delisting.
What the documentation says5Technical articles
Documentation from Google explains that to ensure emails are delivered to Gmail inboxes, bulk senders must adhere to Google's sender guidelines. These include authenticating your email with SPF, DKIM, and DMARC; keeping spam rates low; and making it easy for users to unsubscribe.
Documentation from Microsoft explains that if your emails are being rejected by Outlook.com, review the bounce message for specific error codes. These codes indicate the reason for rejection (e.g., spam complaints, policy violations). Resolve the underlying issues and then submit a delisting request via their online form.
Documentation from Barracuda Networks explains that to request removal from the Barracuda Reputation Block List (BRBL), you should visit their BRBL removal request page. Ensure your email practices comply with their guidelines before submitting the request.
Documentation from ReturnPath explains that sender reputation is a score assigned by ISPs based on your sending behavior. Maintaining a good sender reputation is crucial for ensuring your emails reach the inbox.
Documentation from Spamhaus explains that to remove an IP address from their blocklist, you should first identify which Spamhaus list your IP is on. Then, follow the specific removal instructions for that list, which often involves fixing the spam issue and requesting delisting through their website.