Why is my animated sender logo not showing in Gmail for new subscribers?

Email marketer from ActiveCampaign says to maintain consistent sending habits and avoid sudden spikes in email volume. Consistent sending helps build trust with Gmail and improves the likelihood of displaying custom sender logos.

Email marketer from Email Geeks shares test results indicating that GIF avatars no longer load for first-time email recipients, suggesting Gmail might be caching avatars for previously emailed users.

Email marketer from Email Geeks confirms the same experience as Isabelle, where the animated logo appears in the newsletter but not the subscription confirmation email.

Email marketer from Email Geeks explains that the avatar for the subscription confirmation email was the standard Gmail version, but the actual newsletter has the animated logo.

Email marketer from Email on Acid shares to check for rendering differences across various email clients, including Gmail. Some clients may not fully support animated GIFs or might display them differently based on their rendering engines.

Email marketer from Sendinblue recommends warming up your IP address, especially if you are using a new IP or have recently increased your sending volume. Warming up the IP gradually helps build a positive reputation with Gmail.

Email marketer from Neil Patel Blog explains that Gmail caches avatars, meaning new subscribers might not immediately see the animated logo because it hasn't been cached for them yet. He suggests waiting a few days to see if it appears.

Email marketer from Email Geeks shares that the animated sender logo is still animated for them using Google Workspace.

Email marketer from Mailchimp suggests verifying that the animated logo is in the correct file format (GIF) and within the size limits specified by Gmail. Overly large files may not load.

Email marketer from Campaign Monitor emphasizes that building a strong sender reputation is crucial. Gmail is more likely to display custom sender logos for senders with a good reputation and high engagement rates.

Email marketer from Reddit shares that Gmail may limit animated logos for first-time senders as a spam prevention measure. Building sender reputation is important.

Email marketer from StackOverflow advises testing the animated logo with different Gmail accounts to identify if the issue is specific to certain accounts or configurations. This helps narrow down the cause.

Email marketer from HubSpot says to ensure your email authentication settings (SPF, DKIM, DMARC) are correctly configured. Proper authentication helps Gmail verify the legitimacy of your emails and display the animated logo.

Expert from Word to the Wise explains that Gmail's BIMI (Brand Indicators for Message Identification) requires strong authentication (SPF, DKIM, DMARC) and a VMC (Verified Mark Certificate). If you're missing these, your logo won't display, especially for new subscribers who haven't yet built a relationship with your domain.

Expert from Spam Resource comments that overly complex or poorly coded HTML emails, including those with animated logos, can sometimes trigger spam filters, especially for new subscribers. Ensure your email design is clean and optimized for deliverability.

Documentation from Litmus mentions Gmail's Content Security Policy (CSP) might be blocking external resources. Ensure that the animated logo is hosted on a secure (HTTPS) server and that your email's CSP allows loading images from that domain.

Documentation from RFC Editor says to ensure the 'Content-Type' header is correctly set to 'image/gif' for the animated logo. Incorrect headers may prevent Gmail from recognizing and displaying the image properly.

Documentation from MDN Web Docs suggests that if the animated logo is hosted on a different domain, ensure that Cross-Origin Resource Sharing (CORS) is properly configured. Gmail might block the image if CORS is not correctly set up.

Documentation from Google Workspace Admin Guide outlines that Gmail may not display custom sender logos for accounts that haven't established sufficient sender reputation, especially for new subscribers. It recommends following best practices for email authentication and engagement.