What does a TempFail suspected spam error mean for email delivery and how to troubleshoot it?
Summary
What email marketers say8Marketer opinions
Email marketer from StackOverflow explains that emails bounce with TempFail because of issues like server overload, greylisting, or recipient mailbox issues. The email server will automatically retry sending the email and if it continues, it can become a permanent error.
Email marketer from DigitalOcean explains that it is essential to implement SPF and DKIM authentication to prevent emails being marked as spam. Without proper authentication, your emails are more likely to bounce and this includes getting a TempFail error.
Email marketer from Mailjet explains that a TempFail can result from various issues like recipient server unavailability, greylisting, or exceeding sending limits. Troubleshooting involves checking server status, monitoring bounce codes, adjusting sending frequency, and ensuring proper authentication.
Email marketer from Reddit explains that TempFail usually means there's a problem with the receiving server but it's not permanent. You should try resending the email later and if the problem persists, check your sender reputation or contact the recipient's email provider.
Email marketer from Postmark stresses the importance of maintaining a clean email list to avoid spam traps and subsequently TempFail issues. They advise regularly removing inactive subscribers and validating email addresses to ensure you're sending to real, engaged recipients.
Email marketer from SMTP2GO explains that greylisting, a common spam prevention technique, causes TempFails by temporarily rejecting emails from unknown senders. Legitimate mail servers will retry sending, eventually succeeding if the sender is not a spammer. They suggest monitoring for persistent TempFails which might indicate other issues.
Email marketer from GMass explains that bounced emails result in your emails not being delivered and the bounces are categorized as soft and hard bounces. Soft bounces are temporary while hard bounces are permanent, and you should fix these to ensure proper email delivery
Email marketer from SendPulse explains that TempFails are temporary delivery issues. They recommend retrying sending after a delay, monitoring bounce codes for further insights, and confirming that the recipient server is accepting connections. They also advise checking sender reputation to prevent spam flagging.
What the experts say7Expert opinions
Expert from Email Geeks explains that messages containing '[internal]' indicate suppression by the MTA without attempted delivery, while 'No MX or A' signifies an invalid domain.
Expert from Email Geeks recommends obtaining the actual deferral messages from the ESP to understand the issue, as the ESP's classification may be inaccurate. He suggests the deferrals might be temporary and the deliveries will be retried, but it could also be an early warning sign.
Expert from Email Geeks states that the provided bounces aren't soft bounces but indicate bad email addresses. He suggests checking the source if they're recently acquired or reviewing bounce management processes if they're not. He also mentions that the ESP's bounce classification and management may be faulty.
Expert from Spam Resource explains that temporary failures related to suspected spam can be linked to poor sender reputation. Ensure proper authentication (SPF, DKIM, DMARC), avoid sending unsolicited emails, and monitor feedback loops to maintain a positive reputation and reduce TempFails.
Expert from Word to the Wise explains that greylisting is a common cause of temporary failures (TempFails). This is a spam prevention technique where the receiving server temporarily rejects emails from unknown senders. A legitimate server retries, eventually succeeding. Monitoring is crucial to differentiate greylisting from other issues.
Expert from Email Geeks explains that some '[internal]' messages are escalations from repeated 4xx deferrals, leading to synthetic 5xx rejections after the ESP retries delivery for a while.
Expert from Email Geeks explains that without the full, unedited bounce message directly from the ISP, it's difficult to diagnose the problem, as ESPs modify and classify bounce messages differently, obscuring the actual issue.
What the documentation says4Technical articles
Documentation from Amazon Web Services explains that transient email delivery errors require you to implement logic in your applications to retry sending those emails. If the same email encounters repeat transient errors, it may be treated as a bounce.
Documentation from Google Workspace Admin Help explains that a 4xx SMTP error code typically indicates a temporary failure. This can be due to server overload, temporary unavailability, or greylisting. They recommend checking server logs for detailed error messages and retrying sending the email after a delay.
Documentation from Microsoft Learn explains that a TempFail, or transient error, indicates a temporary problem preventing message delivery in Exchange Online. Troubleshooting involves verifying sender reputation, ensuring proper authentication (SPF, DKIM, DMARC), checking IP address against blacklists, and confirming that the recipient's server is operational and accepting mail.
Documentation from RFC Editor explains that enhanced status codes starting with '4' are used for Temporary Failures. These suggest that the message was not delivered but that the error is transient in nature, and the sending system may be able to resend the message with success