What are the best email validation tools and providers?
Summary
What email marketers say14Marketer opinions
Marketer from Email Geeks shares that Webbula combines simple email verification with threat detection and offers a free, no-obligation test.
Email marketer from Hunter.io indicates that email verification ensures the email address exists and can receive emails. It also improves deliverability, avoids spam filters, and maintains a good sender reputation.
Marketer from Email Geeks explains that the utility of many validation providers is skewed towards addresses in jurisdictions where ESPs and mailbox providers sell bounce and complaint data, meaning they may not be a silver bullet depending on list composition.
Email marketer from Reddit user suggests using ZeroBounce or NeverBounce for email validation, noting that they offer good accuracy and reasonable pricing.
Email marketer from G2 explains the best email validation and verification software and top-rated email verification tools like ZeroBounce, Emailable, NeverBounce, Debounce, Hunter, and Kickbox.
Marketer from Email Geeks shares that Webbula can focus on abusive behavior and leverages 50+ filters for these types of situations.
Marketer from Email Geeks suggests to not solve poor data quality with validation as it won't help.
Email marketer from ZeroBounce Blog details how email validation helps maintain a clean email list, protects sender reputation, improves engagement, and reduces the risk of being blacklisted by identifying and removing invalid and harmful email addresses.
Email marketer from LinkedIn suggests using tools like ZeroBounce, NeverBounce, or Mailfloss for email validation, emphasizing their accuracy and ease of integration.
Marketer from Email Geeks recommends EmailHippo or Kickbox and advises caution with very cheap providers, as the business sector isn't always reputable.
Email marketer from NeverBounce Blog explains that email validation helps reduce bounce rates, improve sender reputation, and increase email deliverability by removing invalid, risky, and low-quality email addresses from your mailing list.
Email marketer from Email Hippo explains that using email validation removes bounce rates, reduces spam complaints and increases email deliverability.
Email marketer from Stack Overflow user suggests that the first step is a simple regex check of the validity, then sending a confirmation email to the user to confirm they own the email address.
Email marketer from Reddit user suggests checking out Debounce for email validation. Debounce offers affordable email validation with a pay-as-you-go model.
What the experts say2Expert opinions
Expert from Spam Resource explains that when choosing an email verification vendor, it's important to determine your use case first. They also explain that a verification service is not a substitute for good list hygiene practices and a opt-in process. Consider the amount of data you send to the verifier as well as how you intend to use the data returned.
Expert from Word to the Wise recommends list scrubbing (email validation) for those who have not mailed in a while. This process removes invalid email addresses to avoid harming your sender reputation.
What the documentation says4Technical articles
Documentation from Kickbox indicates email validation identifies invalid, deliverable, risky, and unknown email addresses, allowing users to remove the problematic addresses. It also helps improve your deliverability and sender reputation.
Documentation from Mailgun explains that email validation identifies syntax errors, domain issues, and disposable email addresses, thus improving deliverability and protecting sender reputation.
Documentation from SendGrid explains that email validation improves deliverability by preventing sending to invalid emails, thus protecting your sender reputation and reducing bounce rates.
Documentation from AbstractAPI explains that email validation checks if an email address is real and deliverable. This reduces bounces, improves deliverability, and protects sender reputation. It also detects disposable email addresses and identifies potentially risky email addresses.