Is Mail Mend a legitimate email service?
Summary
What email marketers say9Marketer opinions
Email marketer from EmailDeliverabilityTips.com shares that guarantees of inbox placement are a major red flag because inbox placement depends on many factors out of Mail Mend's control - such as recipient engagement and reputation.
Email marketer from Reddit user 'ScamBuster2000' explains that Mail Mend's claims seem too good to be true, which is a common red flag for scam services. They advise caution due to the lack of transparency regarding their methods.
Email marketer from MarketingForum.net shares that Mail Mend's promises of guaranteed inbox placement are unrealistic and likely misleading, as deliverability depends on numerous factors beyond a single service's control.
Marketer from Email Geeks suggests Mail Mend is probably training on a lot of messages with the same magic string, which means when Google doesn't like it, every one of their customers with the magic string is kaput.
Email marketer from AskEmailExperts.com shares that the email marketing industry generally warns against "quick fixes" or one-size-fits-all solutions for deliverability issues, instead promoting long-term, strategic approaches.
Email marketer from Quora answers that the lack of information about Mail Mend's team and technology raises serious concerns about their legitimacy. Legitimate services are typically transparent about their operations.
Email marketer from Reddit user 'EmailMarketingGuru' explains that relying on tricks or hacks to bypass spam filters is a short-sighted strategy, as email providers constantly update their algorithms. A sustainable approach focuses on building trust with recipients through valuable content and permission-based marketing.
Email marketer from Mailtrap.io details that it is best practice to test your emails on various email providers to ensure you don't end up in spam folders. A service that claims to skip this testing process should be flagged as potentially illegitimate.
Email marketer from EmailGeeks forum explains that Mail Mend's claims should be approached with extreme caution. They point out that reputable email service providers (ESPs) focus on building a good sending reputation and following established best practices.
What the experts say5Expert opinions
Expert from Word to the Wise explains that the marketing claims to always get into the inbox is generally hyperbole. Senders who tell you that they can bypass the spam filters or that spam filters are wrong are not telling you the truth. Deliverability is actually really complicated and there are lots of steps you need to take, none of which are particularly simple and straightforward.
Expert from Email Geeks suggests Mail Mend is hashbusters. He also explains that their claim of getting you into the primary inbox using a simple trick will likely result in your primary inbox being the spam folder.
Expert from Word to the Wise explains that if a company is not forthcoming about who is behind it, and you can't find any information other than the name of the product or service, that should raise concerns. Look at all claims with a critical eye.
Expert from Email Geeks shares that Mail Mend does not provide company information or disclose their philosophy raising concerns about its legitimacy. She has a rule that if it looks like spam support services AND there's no company information on the page, it's definitely scammy. She also points out their linked in logo doesn't actually link to anything.
Expert from Email Geeks explains that Mail Mends' method to "train the algorithm" may mean they're using bot accounts.
What the documentation says6Technical articles
Documentation from M3AAWG (Messaging, Malware and Mobile Anti-Abuse Working Group) shares the best practices which include using confirmed opt-in, providing easy unsubscribe options, and maintaining clean mailing lists. Services promising shortcuts may not align with these long-term, sustainable practices.
Documentation from Google Support explains that legitimate email senders should adhere to established best practices for authentication (SPF, DKIM, DMARC) and list management, which are not typically bypassed by a single 'magic' solution like Mail Mend claims to offer.
Documentation from Spamhaus details how they maintain blacklists of known spammers and sources of spam. A legitimate email service would not attempt to circumvent these blacklists, but rather work to ensure their users are not listed.
Documentation from ReturnPath (now Validity) explains that senders should monitor their sending reputation and address any issues proactively. A service promising to bypass this process entirely is likely not legitimate.
Documentation from RFC Editor explains that emails should comply with current standards for Internet Messages which are published as Request for Comments documents.
Documentation from Microsoft explains that it is important to evaluate email service providers by looking for transparency in their sending practices, clear contact information, and adherence to industry standards. Mail Mend's lack of transparency is a red flag.