How to setup Yahoo FBL with Sendinblue dedicated IP and Microsoft Office 365?
Summary
What email marketers say14Marketer opinions
Email marketer from Stackoverflow explains that If you're using multiple domains for email, ensure that both domains are properly authenticated. For the domain hosted with Microsoft Office 365, make sure the SPF and DKIM records are set up correctly in your DNS settings at GoDaddy. For the Sendinblue domain, verify that the DKIM records provided by Sendinblue are correctly configured.
Email marketer from Email Geeks suggests asking Sendinblue if they already get the FBL data, as many ESPs leverage double signing for easier access to FBL.
Email marketer from Email Geeks shares that his understanding is that Yahoo FBL is just for spam complaints, not data such as provided by GPT. Google Postmaster Tools is good for any email sending domain, get access to Microsoft SNDS for dedicated IP addresses, but if an ESP takes care of Yahoo FBL then leave it at that.
Email marketer from Email Geeks suggests asking Sendinblue if they already get the FBL data, as many ESPs leverage double signing for easier access to FBL.
Email marketer from Email Geeks explains that you can sign up any DKIM domain you want. If you can prove that you own it / have access to it you will receive reports for it.
Email marketer from Email Geeks clarifies that Sendinblue is double signing for Yahoo FBL, and they manage the complaints for your sending already. All their IPs are enrolled with major FBLs, and they are double signing to Verizon & Gmail for FBL purposes as well.
Email marketer from Mailjet explains that if you are experiencing issues with Yahoo FBL, contact your ESP's support team. They can provide specific guidance based on their setup and requirements.
Email marketer from Email Geeks shares that you need to create <mailto:postmaster@foo.example.com|postmaster@foo.example.com> to register a customer of SendinBlue for Yahoo’s FBL.
Email marketer from Gmass shares that a good sending reputation and consistent sending practices improve deliverability. If you have dedicated IP's, make sure your FBLs and authentication are set up correctly.
Email marketer from Email Geeks explains that you can sign up any DKIM domain you want. If you can prove that you own it / have access to it you will receive reports for it.
Email marketer from Email Geeks clarifies that Sendinblue is double signing for Yahoo FBL, and they manage the complaints for your sending already. All their IPs are enrolled with major FBLs, and they are double signing to Verizon & Gmail for FBL purposes as well.
Email marketer from Email Geeks shares that you need to create <mailto:postmaster@foo.example.com|postmaster@foo.example.com> to register a customer of SendinBlue for Yahoo’s FBL.
Email marketer from Email Geeks shares that his understanding is that Yahoo FBL is just for spam complaints, not data such as provided by GPT. Google Postmaster Tools is good for any email sending domain, get access to Microsoft SNDS for dedicated IP addresses, but if an ESP takes care of Yahoo FBL then leave it at that.
Email marketer from Reddit explains that using a dedicated IP with Sendinblue can improve deliverability, but you need to ensure proper authentication (SPF, DKIM) is set up correctly. He suggests contacting Sendinblue support to make sure they've configured everything correctly for Yahoo FBL.
What the experts say2Expert opinions
Expert from SpamResource.com explains that the Feedback Loop (FBL) setup often involves establishing a dedicated email address (e.g., abuse@yourdomain.com) to receive complaint data. This requires authenticating your sending domain using SPF and DKIM records, along with a method for handling and processing feedback reports from the ISP to maintain a healthy sending reputation.
Expert from Word to the Wise explains that to effectively manage Feedback Loops, you must first ensure that you have authenticated your sending domains and IPs. Each ESP or provider will have its own procedures for registering with their FBL, typically requiring you to demonstrate control over the sending infrastructure and handle abuse complaints effectively. Regular monitoring of FBL data is crucial for identifying and addressing any potential issues promptly to maintain a positive sending reputation.
What the documentation says4Technical articles
Documentation from Yahoo Help explains that to set up a Feedback Loop (FBL), you must properly authenticate your mail using DKIM. Yahoo requires that the domain in the DKIM signature matches the domain used to register for the FBL.
Documentation from Sendinblue Help details that setting up DKIM involves adding a DNS record to your domain, which will then be used to sign your outgoing emails. This helps to verify that the emails are genuinely from your domain.
Documentation from dmarcian explains that DKIM (DomainKeys Identified Mail) is an email authentication method designed to detect email spoofing. It allows the receiving mail server to verify that an email was indeed sent and authorized by the owner of the domain.
Documentation from Microsoft SNDS provides information about the Sender Network Data Service (SNDS), which helps monitor the health of your sending IPs with Microsoft. It provides data related to spam complaints and other metrics.