Does Gmail complaint trigger list-unsubscribe header?

Email marketer from Quora answers that Gmail does not directly trigger the List-Unsubscribe header when a user marks an email as spam. Instead, they encourage users to unsubscribe, which then triggers the header.

Email marketer from Reddit shares that typically, marking an email as spam doesn't automatically trigger a List-Unsubscribe. Gmail usually prompts the user to unsubscribe, which then uses the List-Unsubscribe header to process the request.

Marketer from Email Geeks explains that Google promotes unsubscribe when users hit “mark as spam” is to help the user do the right thing and prevent an unnecessary reputation hit for the (trusted) sender. That’s also why senders should include the one-click unsubscribe. If Google doesn’t trust the sender, they don’t want to provide unnecessary signals.

Marketer from Email Geeks responds that a Gmail complaint doesn't trigger the list-unsubscribe header by default, but Gmail may prompt the user to unsubscribe, which would trigger it.

Email marketer from Email Vendor Support responds that Gmail uses feedback loops to monitor spam complaints but doesn't directly translate a spam complaint into a List-Unsubscribe action. They prioritize user engagement and offer unsubscribe options before considering a spam report.

Marketer from Email Geeks shares that when a user hits "Report Spam", they see a pop-up (sometimes) and if they continue with "Report spam" there is no report back to your ESP. They also state that the pop-up doesn't always show, likely based on reputation.

Email marketer from Litmus explains that Gmail wants to provide the best experience for its users. Direct spam complaints are a strong signal of negative experiences, but they do not want to automatically trigger an unsubscribe for every complaint. It would need to meet certain requirements to ensure senders didn't exploit this.

Email marketer from StackOverflow explains a spam complaint does not directly trigger the List-Unsubscribe header. Gmail uses user feedback to improve its spam filters and may suggest unsubscribing to the user.

Marketer from Email Geeks explains they agree with Matt. They suggest when someone marks a message as spam, they should be automatically unsubscribed.

Email marketer from Email on Acid explains that the user needs to trigger the unsubscribe. Spam complaints are an indication of poor performance, and the goal is to allow a more nuanced interaction with a user than immediately unsubscribing them.

Expert from Word to the Wise explains that spam complaints, while serious, do not necessarily immediately trigger a list-unsubscribe request. Gmail focuses on providing users with options to unsubscribe and uses complaints to adjust their spam filtering algorithms.

Expert from Spam Resource explains that while Gmail uses feedback loops (FBL) to track spam complaints, it does not automatically trigger a List-Unsubscribe. Instead, Gmail leverages complaints as a signal for assessing sender reputation and may prompt users to unsubscribe directly.

Expert from Email Geeks explains Google's point of view is sending back an ARF style mail facilitates bad behavior because it allows spammers to "clean" their lists of complainers. This means senders can continue to spam their user base without Google having the data to know whether or not they are spamming.

Documentation from RFC Editor specifies the format and use of the List-Unsubscribe header in email messages. It doesn't detail how email providers should react to spam complaints but defines the mechanism for one-click unsubscribes, which can be triggered separately.

Documentation from Google Postmaster Tools explains that Gmail monitors spam rates and user complaints to assess sender reputation. High spam rates can negatively impact deliverability, but a single spam complaint doesn't automatically trigger a List-Unsubscribe. Instead, users are given options to unsubscribe.

Documentation from Microsoft shares that While some providers offer a feedback loop where complaints trigger an unsubscribe, this is not the general or expected behavior. It can indicate the sender that a user marked as spam, but does not in itself trigger the list-unsubscribe.

Documentation from Mailchimp shares that While Gmail uses user feedback to improve its spam filtering, directly reporting as spam doesn't automatically trigger List-Unsubscribe. Gmail prefers users to use the unsubscribe link, which properly leverages the List-Unsubscribe header and maintains data integrity.