Will Yahoo and Google require DMARC p=quarantine or p=reject in 2025?
Summary
What email marketers say12Marketer opinions
Email marketer from Reddit's /r/emailmarketing forum shares their view that while major providers are pushing for increased authentication, there's no official announcement about requiring p=quarantine or p=reject in 2025. They suggest monitoring official communication channels.
Email marketer from Email on Acid discusses that while DMARC implementation is important, they do not mention any confirmed plans by Google or Yahoo to enforce a p=quarantine or p=reject policy by 2025.
Email marketer from MailerLite Blog shares that while Yahoo and Gmail are increasing requirements for authentication, specifics around mandatory p=quarantine or p=reject in 2025 are not explicitly stated, but strong authentication is highly encouraged.
Email marketer from Email Geeks shares that the goal of stronger DMARC policies is present, but 2025 might be too soon, considering many senders still lack DMARC.
Email marketer from MXToolbox explains how DMARC reporting and compliance tools work and how to monitor your domains DMARC compliance. They do not make any claims about Google or Yahoo enforcing strict DMARC policies by 2025.
Email marketer from ReturnPath mentions that DMARC policies are evolving to increase email deliverability. ReturnPath does not make any claims about Google or Yahoo enforcing strict DMARC policies by 2025.
Email marketer from Litmus Blog describes how email authentication is an ongoing process that needs monitoring to maintain inbox placement. The article does not make any claims about Google or Yahoo enforcing strict DMARC policies by 2025.
Email marketer from Validity Blog discusses the general trend toward stricter email authentication and sender requirements from mailbox providers, but doesn't specifically cite firm deadlines from Google and Yahoo for DMARC p=quarantine or p=reject in 2025.
Email marketer from Gmass shares that email authentication is becoming increasingly important and discusses potential future rules. It does not include information about any Google or Yahoo enforcement of strict DMARC policies by 2025.
Email marketer from SparkPost Blog indicates that while there's a general push towards stricter DMARC policies, announcements of mandatory p=quarantine or p=reject from Yahoo and Google specifically for 2025 are not confirmed. However, they recommend aligning with best practices, which include stronger DMARC policies.
Email marketer from Email Geeks explains they were informed by an MS rep that 'stronger than p=none' is "really preferred" in order to fix an issue.
Email marketer from StackOverflow forums writes that while a move to stricter DMARC policies is anticipated, there are no firm dates or formal requirements stated by either Yahoo or Google for 2025.
What the experts say4Expert opinions
Expert from Email Geeks clarifies that while it is not a formal requirement, representatives from Yahoo and Google have expressed a desire to move towards p=reject, which is why p=none is being required.
Expert from Email Geeks indicates that the move to p=quarantine or p=reject is currently a logical supposition, but a strong one.
Expert from Word to the Wise explains that while the trend is towards stricter DMARC policies, there is no official announcement from Google or Yahoo requiring p=quarantine or p=reject in 2025. She advises keeping up-to-date with industry changes.
Expert from Spam Resource explains the future of email standards and discusses how DMARC impacts mail delivery. While they promote DMARC to protect your domain, they do not mention Google or Yahoo enforcing strict DMARC policies by 2025.
What the documentation says5Technical articles
Documentation from RFC Editor describes the technical standards for DMARC. This does not mention Google or Yahoo enforcing strict DMARC policies by 2025.
Documentation from Microsoft outlines the importance of DMARC authentication for email security but doesn't mention if Google or Yahoo will enforce stricter DMARC policies by 2025.
Documentation from Google Workspace Admin Help explains that DMARC policies (p=none, p=quarantine, p=reject) dictate how receiving mail servers should handle emails that fail DMARC checks, but doesn't specify a mandatory policy for 2025.
Documentation from SendGrid explains DMARC implementation best practices, but doesn't cite specific future requirements for stricter policies from Google or Yahoo in 2025.
Documentation from DMARC.org describes how to implement a DMARC policy, starting with p=none and gradually moving to p=quarantine or p=reject, but does not mention specific deadlines or mandates from Yahoo or Google for 2025.