Why is Google Postmaster Tools showing missing records and no data?

Email marketer from Email Marketing Forum responds that if your IP reputation has suddenly dropped, Postmaster Tools might show limited or no data. The user suggests monitoring IP reputation using other tools in addition to Postmaster Tools to get a more comprehensive view of sender reputation.

Email marketer from Digital Marketing Community responds that Google Postmaster Tools showing missing records is due to either data delays within Google’s processing, or that your email sending levels are so low that Google doesnt consider them a priority to report.

Email marketer from StackExchange states that data shown with missing records may appear when Google is experiencing temporary issues with data processing or if there are delays in data aggregation. It advises waiting and checking again later, also consider if there are changes to the volume or audience that could cause the data.

Email marketer from Online Marketing Forum indicates that if you've recently segmented your email lists or changed sending patterns, Postmaster Tools may require some time to adjust and accurately reflect the new data. Monitor the data over a few days to see if the issue resolves itself.

Email marketer from Email Marketing Subreddit suggests that recent algorithm updates or policy changes by Google may affect data reporting in Postmaster Tools. Stay informed about these changes and adjust your email marketing strategies accordingly to maintain data visibility.

Email marketer from Reddit suggests that sudden drops in Postmaster Tools data could indicate a problem with your sending infrastructure or a sudden increase in spam complaints. It advises checking your server logs and monitoring complaint rates to identify and resolve any potential issues.

Email marketer from Reddit shares that data delays in Google Postmaster Tools are common. The user suggests waiting 24-48 hours for the data to populate and recommends checking again later to see if the data has updated. Also recommends confirming you have correctly authenticated your sending domains (SPF, DKIM, DMARC).

Marketer from Email Geeks confirms seeing data through May 13th for all domains checked.

Expert from Email Geeks explains that the "Data shown with missing records" message in Google Postmaster Tools is a known issue and Google may backfill the data, but sometimes the data is unavailable. Additionally, the expert is seeing data for some clients but not others, suggesting it could be related to the volume of emails sent to @gmail.com addresses and clarifies there is a different error for domains with low volume. She confirms that one of her clients has no data since May 6th but another has data through May 13th.

Expert from Spam Resource answers that when data disappears from Google Postmaster Tools, it may be related to the new volume requirements Google implemented around October 2023 and says "Google just turned on the volume control for reporting in GPT."

Expert from Spam Resource responds that Google Postmaster Tools often delays reporting data. She says "GPT reporting can take a few days before it shows up. It's also not good at doing ranges, so you may need to pull it several times."

Documentation from Google Developers Forum acknowledges that occasional bugs in Postmaster Tools can lead to data reporting issues. It advises users to report these issues through the feedback mechanism in Postmaster Tools so Google engineers can investigate and resolve them. It also advises patience as they resolve the bugs.

Documentation from Google Workspace Admin Help clarifies that incomplete or incorrect email authentication setup (SPF, DKIM, DMARC) can cause data to be missing in Postmaster Tools. It advises users to carefully check and validate their authentication settings to ensure emails are properly authenticated and data is reported correctly.

Documentation from Google Help explains that missing data in Postmaster Tools may occur due to insufficient email traffic volume meeting a minimum threshold. If daily volume is too low, some dashboards might not display data. Check your email volume and ensure you're sending enough emails to Gmail users daily.

Documentation from Google explains that high spam filtering rates can lead to missing data in Postmaster Tools because emails are not reaching users' inboxes. Improve your sending practices by adhering to Gmail's sender guidelines to reduce spam filtering and ensure data is accurately reported.

Documentation from Google provides a general troubleshooting guide for Google Postmaster Tools. It suggests checking Google's service status dashboard for any known outages or issues, verifying email authentication settings, and reviewing email sending practices to ensure they comply with Gmail's guidelines.