Why are my emails to Interia.pl being rejected and what can I do about it?
Summary
What email marketers say10Marketer opinions
Email marketer from Wykop.pl suggests contacting Interia.pl directly through their support channels as they are known to have strict spam filters and individual cases may require direct intervention.
Email marketer from Litmus explains that spam traps are email addresses used to identify spammers. They advise against purchasing email lists and recommend using double opt-in to ensure that subscribers genuinely want to receive your emails.
Marketer from Email Geeks suggests that the bounce message Abhinav M P is seeing is likely related to bad email metrics like complaints, not just sending too much email too quickly.
Email marketer from Email Marketing Forum mentions that Interia.pl is particularly sensitive to content in the Polish language. They suggest ensuring that the email content is grammatically correct and avoids any potentially offensive or misleading language.
Email marketer from Quora mentions that Interia.pl is known for having aggressive spam filters, even for legitimate senders. They recommend checking sender reputation, ensuring proper authentication (SPF, DKIM, DMARC), and reviewing content for potential spam triggers.
Email marketer from Reddit suggests that IP blacklisting could be a reason for rejection. They recommend checking IP reputation using online tools and contacting Interia.pl support to request removal from any blacklists, if applicable.
Marketer from Email Geeks shares that Interia offers a "paid premium channel for email senders" that provides more lenient filtering, and suggests checking the URL in the bounce message.
Email marketer from Sendinblue highlights the significance of sender reputation in email deliverability. They recommend warming up your IP address gradually when starting a new campaign, avoiding sudden spikes in email volume.
Marketer from Email Geeks provides a contact email (Bartosz.Mlynarczyk@firma.interia.pl) for the Interia paid channel.
Email marketer from Mailjet emphasizes the importance of maintaining a clean email list by regularly removing inactive subscribers and addressing hard bounces. They also recommend segmenting your audience to send more targeted and relevant content.
What the experts say4Expert opinions
Expert from Word to the Wise explains that setting up and monitoring Feedback Loops (FBLs) allows you to receive complaints directly from ISPs, enabling you to identify and remove problematic subscribers from your email lists, improving overall deliverability.
Expert from Word to the Wise explains that consistently monitoring your sender reputation is crucial for identifying and addressing deliverability issues early on. They recommend using tools like Google Postmaster Tools and Microsoft SNDS to track your reputation and identify any potential problems.
Expert from Email Geeks asks if Abhinav M P has reviewed Interia's requirements and the type of mail being sent from the IP address. He states that whitelisting isn't usually an option and the underlying problems need to be fixed.
Expert from Spam Resource recommends regularly checking if your IP address or domain is listed on any major blocklists. They state that being blocklisted can significantly impact your email deliverability and that prompt action is needed to request removal if found on a blocklist.
What the documentation says5Technical articles
Documentation from RFC explains that implementing Sender Policy Framework (SPF) records helps to prevent email spoofing and improve deliverability by specifying which mail servers are authorized to send emails on behalf of a domain.
Documentation from DKIM.org explains that DomainKeys Identified Mail (DKIM) provides an email authentication method that uses digital signatures to verify the sender's identity and ensure that the message hasn't been altered during transit.
Documentation from Interia.pl outlines their anti-spam policy, emphasizing the importance of user consent, clear unsubscribe options, and avoiding misleading subject lines. They also state that they actively block senders with high complaint rates.
Documentation from Google outlines its bulk sender guidelines, emphasizing the importance of authenticating your emails, respecting user preferences, and monitoring your sender reputation. They also provide tools for troubleshooting deliverability issues.
Documentation from DMARC.org explains that Domain-based Message Authentication, Reporting & Conformance (DMARC) builds upon SPF and DKIM to provide a comprehensive email authentication framework. It allows domain owners to specify how recipient mail servers should handle emails that fail SPF and DKIM checks.