What is the best way to deal with being blocklisted by Spamhaus?
Summary
What email marketers say11Marketer opinions
Email marketer from Reddit suggests proactively monitoring your domain and IP address using free online tools. Set up alerts to notify you immediately if you're listed on any blacklists, allowing for quick action.
Email marketer from Mailjet.com explains to start by figuring out why you were blacklisted. Common causes include high spam complaint rates, sending to invalid email addresses, or a compromised account sending spam without your knowledge.
Email marketer from StackOverflow suggests if you're unsure why you were blacklisted or need assistance, contact Spamhaus support directly. Provide them with all relevant information, including your IP address, domain, and steps taken to resolve the issue.
Email marketer from Sendinblue.com explains that IP reputation is crucial. Use tools to check your IP address's reputation and identify if it's listed on any other blacklists. A poor IP reputation affects your email deliverability significantly.
Email marketer from Mailjet.com responds after requesting delisting, monitor your sender reputation closely using tools like Google Postmaster Tools. Maintain good sending practices to prevent future blacklisting. Regularly clean your list, monitor complaints, and authenticate your emails.
Email marketer from Sendinblue.com shares if you're using a new IP address, warm it up gradually. Start by sending low volumes to engaged subscribers and gradually increase the volume as your reputation improves. This helps build a positive sending history.
Marketer from Email Geeks expresses that advising to change your IP address after being blocklisted by Spamhaus is terrible advice.
Email marketer from GlockApps.com explains use tools like GlockApps to monitor your IP and domain reputation across various blacklists. These tools provide real-time insights into your deliverability and help you identify issues quickly.
Email marketer from Mailjet.com shares implement best practices like email authentication (SPF, DKIM, DMARC), list hygiene to remove inactive or invalid addresses, and segmenting your audience. Requesting explicit consent with confirmed opt-in can also reduce spam complaints.
Email marketer from StackOverflow explains that using a dedicated IP address gives you more control over your sending reputation. It prevents your reputation from being affected by the actions of other users on a shared IP. Monitor its reputation closely.
Email marketer from Reddit shares a drop in open rates can indicate deliverability issues. Investigate immediately by checking your IP reputation and blacklist status. Low engagement often leads to blacklisting.
What the experts say5Expert opinions
Expert from Spam Resource explains that proactive monitoring is crucial. Use tools to check if your IPs or domains are listed on various blocklists, including Spamhaus. Early detection allows for quicker resolution.
Expert from Email Geeks shares that changing your IP address is not the appropriate guidance when dealing with being blocklisted by Spamhaus.
Expert from Word to the Wise responds when blacklisted, first identify the source of the problem. This could involve compromised systems, spam complaints, or poor list management. Resolve the issue before attempting delisting.
Expert from Spam Resource shares understanding why Spamhaus listed you is vital. Their criteria vary depending on the list (SBL, XBL, PBL). Check the specific reasons and address the underlying issues, whether it's spam traps, compromised accounts, or poor list hygiene.
Expert from Word to the Wise explains building and maintaining a positive sender reputation is key. Implement best practices such as email authentication (SPF, DKIM, DMARC), consistent sending volumes, and engaging content. High engagement rates signal trustworthiness to mailbox providers.
What the documentation says3Technical articles
Documentation from Spamhaus.org shares after identifying the reason for the listing, you must address the issue. This might involve securing compromised systems, stopping spam sending, or ensuring your network is not an open relay. Correcting the problem is essential before requesting delisting.
Documentation from Spamhaus.org responds once the issue is resolved, follow the delisting procedure for the specific Spamhaus list you are on. This usually involves filling out a delisting request form on the Spamhaus website. Provide accurate information and evidence that the problem has been fixed.
Documentation from Spamhaus.org explains the first step is to determine which Spamhaus list you are on (SBL, XBL, PBL). Each list has different criteria for listing and delisting. Check your IP address or domain on the Spamhaus website to identify the specific list.