What is Microsoft's equivalent to Google Postmaster Tools for deliverability monitoring?
Summary
What email marketers say8Marketer opinions
Email marketer from Reddit highlights that while SNDS is available, it is not as comprehensive or user-friendly as Google Postmaster Tools. It recommends using third-party deliverability tools for more in-depth analysis.
Email marketer from Email Deliverability Blog shares insights into how to interpret SNDS data effectively. It emphasizes understanding the different metrics and how they relate to deliverability.
Email marketer from Return Path responds by suggesting senders use SenderScore to assess their IP reputation with Microsoft. It provides a score based on various factors and helps identify potential issues.
Email marketer from Avoid Bounces shares details that maintaining a clean email list and following best practices are crucial for improving SNDS data and overall deliverability to Outlook.com and Hotmail.
Email marketer from Quora suggests using third-party email deliverability platforms because they provide more detailed insights and analytics than SNDS alone, offering a more robust solution.
Marketer from Email Geeks refers to SNDS as Microsoft's equivalent to Google Postmaster Tools.
Email marketer from Stack Overflow shares that SNDS provides data, but interpreting that data effectively can be challenging, and it doesn't offer the same level of detail as Google Postmaster Tools.
Email marketer from Email Marketing Forum explains that SNDS is useful for identifying spam complaints and tracking IP reputation, but it requires careful monitoring and analysis to derive meaningful insights. You can also signup for the JMRP program to track if your users are marking your messages as spam.
What the experts say3Expert opinions
Expert from Spam Resource explains that Microsoft's SNDS provides data on complaint rates, spam trap hits, and authentication status, allowing senders to monitor their reputation.
Expert from Email Geeks explains that Microsoft has SNDS, but it is not as helpful or informative as Google Postmaster Tools (GPT).
Expert from Word to the Wise explains that Microsoft's JMRP program allows senders to receive reports when users mark their emails as junk, providing valuable feedback for improving deliverability.
What the documentation says3Technical articles
Documentation from Microsoft Support explains the importance of feedback loops, where users can report spam and provide valuable data for improving filtering accuracy. If high spam volumes are associated with your IP addresses or sending domains, Microsoft may block your mail.
Documentation from Microsoft SNDS explains that the Junk Mail Reporting Program (JMRP) allows users to report unwanted emails as junk, providing senders with feedback on potential issues.
Documentation from Microsoft SNDS explains that the Smart Network Data Services (SNDS) program allows you to monitor the health and reputation of your sending IP addresses when sending email to Outlook.com users.