Should I add a 'move to primary inbox' request to welcome emails?

Email marketer from Email Geeks suggests these welcome emails are common and don't hurt anything and could be dynamically targeted.

Email marketer from Email Geeks questions how a recipient would see a request to move an email to the inbox if it's not already there, given that Gmail tabs are part of the inbox.

Email marketer from Digital Marketing Forum explains that while it might seem like a good idea, explicitly asking recipients to move emails to the primary inbox can come across as pushy and may not be as effective as building a strong sender reputation through consistent, high-quality email practices.

Email marketer from ActiveCampaign Blog suggests segmenting new subscribers and personalizing welcome emails, including a clear call-to-action to add the sender to their contacts or move the email to the primary inbox to ensure future communications are seen.

Email marketer from Email Geeks answers that effort should instead be focused on list hygiene, engaging content and smart sending frequency rather than 'tricks and gimmicks'.

Email marketer from Gmass Blog shares that asking new subscribers to move your email to the primary inbox or add you to their contacts can boost deliverability, as it indicates to Gmail and other email providers that your emails are valuable and wanted.

Email marketer from Sendinblue Blog shares the value in encouraging subscribers to add your email address to their contact list or move your emails to the primary inbox, as this signals to email providers that your messages are important and desired.

Marketer from Email Geeks explains that asking users to add a sender to "Apple VIPs" doesn't affect deliverability and is merely a client-side list, arguing that users should decide who their VIPs are, not senders.

Email marketer from HubSpot Blog responds that guiding new subscribers on how to whitelist your email address (e.g., moving to primary inbox, adding to contacts) is a proactive way to ensure future emails reach their intended destination.

Email marketer from Email Geeks raises a point about different mindsets to inboxes, "I know how this works, I know what you’re pulling, I know how to hurt you” vs his “what is this/why am I getting it/make it stop”.

Email marketer from Mailchimp Blog suggests in a blog post that asking subscribers to add your email address to their contacts list or move emails to the primary inbox can help improve deliverability and engagement.

Email marketer from Email on Acid shares that including instructions on how to move emails to the primary tab in Gmail or add the sender to contacts is a common practice in welcome emails to improve inbox placement.

Email marketer from Reddit responds that while asking users to move emails to the primary inbox is a common tactic, it's more effective to focus on providing valuable content that users genuinely want to see, reducing the likelihood of being filtered into the promotions tab in the first place.

Expert from Email Geeks responds that adding a request to move emails to the primary inbox won't hurt, but it's not a magic solution, suggesting it might be more of a feel-good gesture than significantly impactful.

Expert from Email Geeks shares that adding a brief note during onboarding may seem less 'desperate' than an isolated request, highlighting the importance of proper segmentation for Gmail users.

Expert from Word to the Wise explains that asking people to train Gmail is unlikely to solve the problem of landing in the promotions tab. Laura suggests that if emails are landing in the promotions tab, then the content and sending patterns should be examined.

Documentation from Microsoft Support indicates that adding a sender to the 'Safe Senders' list in Outlook can help ensure that emails from that sender are delivered to the inbox and not treated as junk mail.

Documentation from Google Support explains the feature that users can customize their Gmail inbox by using tabs (Primary, Social, Promotions, etc.) to automatically sort their emails, and users can manually move emails between tabs to train Gmail's filters.

Documentation from Litmus explains how mailbox providers look at engagement metrics, like how frequently a recipient interacts with a sender's emails (opening, clicking, moving to the primary inbox), when determining inbox placement.

Documentation from Apple Support shows how users can designate certain contacts as VIPs in Apple Mail, which highlights their emails and ensures that notifications are received even when Do Not Disturb is enabled.

Documentation from SparkPost explains how user engagement (including marking emails as important or moving them to the primary inbox) can positively affect sender reputation and improve deliverability rates.