Why are legitimate emails blocked when DMARC policy is higher than p=none?

Summary

Legitimate emails are often blocked when DMARC policy is set to 'quarantine' or 'reject' due to a variety of authentication failures. Common causes include misconfigured SPF or DKIM records, email forwarding practices that invalidate authentication, and the use of multiple sending platforms without proper alignment. Additionally, mailbox providers may apply local overrides, rogue sending activities can trigger blocks, and network issues or calendar invitations can lead to failures. Proper configuration, ongoing monitoring, and addressing forwarding issues are crucial for ensuring deliverability and avoiding unintentional blocking of legitimate mail.

Key findings

  • Authentication Failure: SPF and DKIM misconfiguration or failures are the primary reason for legitimate emails being blocked.
  • Forwarding Issues: Email forwarding frequently breaks SPF records, causing authentication to fail.
  • Multiple Platforms: Using multiple email platforms without properly aligning SPF and DKIM records leads to DMARC failures.
  • Reputation Matters: ISPs and MBPs can block emails based on sender reputation, even if DMARC passes.
  • Policy Overrides: Mailbox providers can override DMARC policies, further impacting deliverability.
  • Unintended Consequences: Legitimate use cases like calendar invites can trigger DMARC failures.

Key considerations

  • Proper Configuration: Thoroughly configure and regularly update SPF and DKIM records.
  • Forwarding Mitigation: Implement Sender Rewriting Scheme (SRS) or other solutions to handle forwarding.
  • DMARC Alignment: Ensure all sending sources are aligned with the DMARC policy.
  • Regular Monitoring: Continuously monitor DMARC reports to identify and address any authentication issues.
  • Reputation Management: Proactively manage sender reputation to prevent blocks by ISPs and MBPs.

What email marketers say
16Marketer opinions

Legitimate emails are often blocked when DMARC policy is set higher than p=none due to a variety of reasons centered around authentication failures. These failures can arise from misconfigured SPF or DKIM records, email forwarding practices that invalidate these records, the use of multiple email sending platforms without proper alignment, and even network issues. Mailbox providers might also have local overrides that affect policy application. Rogue sending, calendar invitations, and third-party email services can also cause issues. Proper configuration and monitoring are crucial to avoid deliverability problems.

Key opinions

  • Authentication Failures: Misconfigured SPF or DKIM records are a primary cause of legitimate emails failing DMARC checks.
  • Email Forwarding: Forwarding often breaks SPF and DKIM, leading to authentication failures and blocking.
  • Multiple Sending Platforms: Using multiple platforms without proper SPF/DKIM alignment increases the risk of DMARC failures.
  • Network Issues: Network problems can cause authentication to fail, triggering DMARC policies.
  • MBP Overrides: Mailbox providers might have local overrides impacting DMARC policy application.
  • Rogue Sending: Unauthorized email sending can lead to DMARC failures if not properly authenticated.
  • Calendar Invites: Calendar invitations, especially with non-Google Workspace, can trigger DMARC blocks.
  • Third-Party Services: Improperly configured third-party email services contribute to DMARC failures.

Key considerations

  • SPF/DKIM Configuration: Ensure SPF and DKIM records are correctly configured and up-to-date.
  • Forwarding Solutions: Implement SRS or other solutions to manage forwarding-related authentication issues.
  • Alignment: Align all email sending sources with your DMARC policy.
  • Monitoring: Regularly monitor DMARC reports to identify and address issues.
  • Reputation: Maintain a good sending reputation as mailbox providers anchor reputation to the authenticated identity.
Marketer view

Email marketer from EmailGeeks Community Forum user MailGuru responds to a question about DMARC issues, commenting that misconfiguration of email authentication protocols such as SPF and DKIM is a major cause. Also, use of multiple email sending services/servers is a high risk when you have a higher DMARC policy.

April 2021 - EmailGeeks Community Forum
Marketer view

Marketer from Email Geeks shares an edge case where using a free version of Google calendar with a custom email that’s not Google Workspace sometimes results in rejection notices due to DMARC policy, particularly with Microsoft recipients.

July 2023 - Email Geeks
Marketer view

Email marketer from SendGrid explains that implementing a strict DMARC policy (p=quarantine or p=reject) can lead to legitimate emails being blocked if the SPF or DKIM records are not correctly set up, or if the emails are altered during forwarding or mailing list processing. This highlights the importance of correct configuration and monitoring.

January 2022 - SendGrid
Marketer view

Email marketer from EasyDMARC suggests that when DMARC policies are set to quarantine or reject, legitimate emails might get blocked due to improper implementation of SPF and DKIM, specifically missing includes in SPF records or issues with DKIM key rotation. Also highlights that third party sending could have issues.

April 2022 - EasyDMARC
Marketer view

Email marketer from Reddit user u/email_expert explains that a common reason for legitimate emails being blocked with a stricter DMARC policy is misconfigured SPF records or broken DKIM signatures. Forwarding emails also can invalidate SPF as the source IP is no longer the original sending server.

July 2021 - Reddit
Marketer view

Marketer from Email Geeks suggests considering that the MBP could have a local override of your policy.

September 2022 - Email Geeks
Marketer view

Email marketer from Email Marketing Forum user Techguy mentions that DMARC can flag legitimate emails when businesses use multiple email marketing platforms that aren't properly configured with SPF and DKIM. He highlights the importance of aligning all sending sources with the DMARC policy.

December 2024 - Email Marketing Forum
Marketer view

Email marketer from Proofpoint notes that a strict DMARC policy, if not properly configured, can block legitimate emails because they fail authentication checks due to SPF limitations or DKIM signing issues. Correct configuration of SPF and DKIM is key to avoiding deliverability problems.

April 2024 - Proofpoint
Marketer view

Marketer from Email Geeks explains that Outlook doesn't do anything when forwarding invites, so it uses the original 5322 domain which fails DMARC in some cases.

February 2024 - Email Geeks
Marketer view

Email marketer from Mailjet explains that DMARC policies can cause legitimate emails to be blocked if the sender's domain is being spoofed or if the sender's email infrastructure isn't properly authenticated, even if the email itself isn't spam. Mailjet highlights that it can be as simple as a misconfiguration of SPF or DKIM.

December 2022 - Mailjet
Marketer view

Email marketer from Postmark shares that DMARC failures for legitimate emails commonly occur due to forwarding or mailing list practices that break SPF or DKIM. They suggest using SRS (Sender Rewriting Scheme) to mitigate these issues.

November 2024 - Postmark
Marketer view

Email marketer from SparkPost points out that emails can fail DMARC checks if they are forwarded or processed by mailing lists, particularly if the SPF record doesn't include the forwarding server's IP or if DKIM signatures are invalidated during transit. SparkPost advises senders to monitor DMARC reports to identify and address these issues.

June 2024 - SparkPost
Marketer view

Marketer from Email Geeks shares that authentication allows mailbox providers to anchor reputation to the authenticated identity. A sender with a poor reputation can pass DMARC checks and be confidently blocked based on the sending history of the authenticated identity.

February 2024 - Email Geeks
Marketer view

Marketer from Email Geeks explains that a downside risk of DMARC policies of quarantine/reject is that some email will fail authentication due to network problems and thus fail DMARC, but that should be minimal.

November 2023 - Email Geeks
Marketer view

Email marketer from Cloudflare explains that common causes of DMARC failures are forwarding, using third-party email services that aren't configured correctly, and failing to keep SPF and DKIM records up to date. This can lead to legitimate emails being blocked or sent to spam.

August 2024 - Cloudflare
Marketer view

Marketer from Email Geeks shares to consider rogue sending; for example, if some people at work open a MailChimp account without telling anyone, that's mail that will fail authentication.

May 2021 - Email Geeks

What the experts say
4Expert opinions

Legitimate emails are blocked when DMARC policy is higher than p=none primarily due to authentication failures. These failures can be caused by spoofing, misconfigured SPF or DKIM, or issues like email forwarding which invalidate SPF records. Even if DMARC passes, mailbox providers might still block emails based on sender reputation. Addressing forwarding issues through SRS and ensuring proper SPF/DKIM alignment are crucial for deliverability.

Key opinions

  • Authentication Failures: DMARC rejections are often due to authentication failures (SPF/DKIM) caused by spoofing or misconfiguration.
  • Email Forwarding: Forwarding breaks SPF, causing legitimate emails to fail DMARC checks.
  • MBP Identification: DMARC facilitates easier identification by ISPs/MBPs, impacting deliverability based on reputation.

Key considerations

  • SPF/DKIM Configuration: Ensure SPF and DKIM are properly configured to avoid authentication failures.
  • Forwarding Solutions: Implement SRS to handle forwarding-related SPF issues.
  • Reputation Management: Maintain a positive sender reputation as ISPs/MBPs use authentication for identification.
Expert view

Expert from Email Geeks explains that DMARC failures causing rejections at p=reject are due to authentication failures. This can be caused by people spoofing your domain, misconfigured DKIM or SPF, or random issues like email forwarding that breaks DKIM signatures.

October 2021 - Email Geeks
Expert view

Expert from Word to the Wise explains that legitimate emails can be blocked under strict DMARC policies due to common issues such as email forwarding, where the forwarded email fails SPF checks because the sending server doesn't match the original domain's SPF record. Laura suggests implementing SRS (Sender Rewriting Scheme) to address forwarding issues.

April 2024 - Word to the Wise
Expert view

Expert from Spam Resource explains that when DMARC policies are set to reject or quarantine, legitimate emails can be blocked if they fail authentication, often because of forwarding issues where the SPF check fails. Also highlights the importance of DKIM and aligning the 'From:' domain with SPF/DKIM.

November 2024 - Spam Resource
Expert view

Expert from Email Geeks responds that if DMARC passes and you get blocked, it's not DMARC that was at fault. DMARC just made it easier for the ISP or MBP to identify you as you.

April 2023 - Email Geeks

What the documentation says
4Technical articles

DMARC policies, when set to higher levels than 'p=none', can block legitimate emails due to authentication failures stemming from forwarding, mailing list modifications, or misconfigured sending servers. Even without intentional spoofing, legitimate emails lacking proper SPF or DKIM authentication can be quarantined or rejected, as designed by the domain owner's policy, to protect against spoofing and phishing.

Key findings

  • Authentication Failures: Legitimate emails fail DMARC checks due to SPF/DKIM authentication failures.
  • Forwarding Issues: Email forwarding often breaks SPF/DKIM, causing authentication problems.
  • Mailing List Modifications: Mailing list practices can alter emails, leading to authentication failures.
  • Misconfigured Servers: Improperly configured sending servers contribute to authentication failures.
  • Policy Enforcement: DMARC policies enforce quarantining or rejecting emails lacking authentication.

Key considerations

  • SPF/DKIM Configuration: Ensure SPF and DKIM records are correctly configured to prevent authentication failures.
  • Forwarding Solutions: Use DMARC-aware forwarding services or implement SRS to mitigate forwarding issues.
  • Server Configuration: Properly configure sending servers to ensure correct authentication.
  • Policy Review: Regularly review DMARC policy to balance security and deliverability.
Technical article

Documentation from DMARC.org notes that legitimate emails can be affected if they are forwarded in a way that breaks SPF or DKIM. This is often due to changes made by forwarding services that are not DMARC-aware, leading to authentication failures and subsequent blocking or spam filtering.

November 2024 - DMARC.org
Technical article

Documentation from RFC Editor explains that DMARC policy, when set to quarantine or reject, instructs receiving mail servers to handle messages that fail authentication based on the policy. This means legitimate emails lacking proper authentication can be quarantined or rejected, as intended by the domain owner's policy, to prevent spoofing and phishing attacks.

January 2024 - RFC Editor
Technical article

Documentation from Google Workspace Admin Help explains that legitimate emails can be blocked by DMARC if they fail authentication checks (SPF or DKIM) due to forwarding, mailing list modifications, or misconfigured sending servers, even when the sender is not intentionally spoofing the domain.

July 2021 - Google Workspace Admin Help
Technical article

Documentation from Microsoft Learn discusses that DMARC policies, when strictly enforced, can block legitimate emails if SPF and DKIM records are not properly configured or if the email is altered in transit (e.g., by a forwarding service). This is intended to prevent spoofing but can unintentionally affect normal mail flow.

June 2024 - Microsoft Learn