Where can I find JMRP and FBL agreement documentation?
Summary
What email marketers say8Marketer opinions
Email marketer from Reddit suggests checking the postmaster pages of individual mailbox providers (Gmail, Yahoo, Outlook) for information about their specific FBL setup and requirements.
Email marketer from Validity shares information about managing feedback loops through their platform, including details on supported FBLs and setup processes. They also highlight the importance of monitoring FBL data for sender reputation management.
Email marketer from the Email Deliverability Forum emphasizes that actively using FBL data is crucial for identifying problem areas in email campaigns and making necessary adjustments to improve deliverability rates. Engaging with your FBL data shows mailbox providers you are a good actor.
Email marketer from Litmus highlights the benefits of using FBLs to identify and remove subscribers who mark emails as spam, helping to improve overall deliverability and sender reputation.
Email marketer from StackOverflow mentions that setting up JMRP involves technical configuration and often requires working with Microsoft SNDS. They recommend consulting the official Microsoft documentation for setup instructions.
Email marketer from Mailjet highlights the importance of feedback loops in maintaining a good sender reputation and improving email deliverability. It also gives advice on how to use FBL data to identify and address issues.
Email marketer from GlockApps recommends using deliverability monitoring tools that include FBL tracking as part of their feature set. These tools automate the collection and analysis of FBL data, making it easier to identify and address deliverability issues.
Email marketer from SendGrid explains that monitoring FBLs is essential for identifying spam complaints and improving email sending practices. They provide tools and guides on how to interpret FBL data to maintain a healthy sender reputation.
What the experts say6Expert opinions
Expert from Email Geeks suggests checking the Validity page for FBL licensing agreements.
Expert from Email Geeks suggests using archive.org to find older versions of FBL agreements from places like Roadrunner and the old postmaster.info.aol.com site.
Expert Laura Atkins from Word to the Wise emphasizes the importance of monitoring FBLs diligently to identify and suppress subscribers who are marking emails as spam, thereby improving overall sender reputation and deliverability. They also discuss the technical aspects of managing abuse reports.
Expert from Email Geeks mentions that Hotmail's contract used to require printing and signing in hard copy.
Expert from SpamResource explains that FBL (Feedback Loop) programs require registration with each ISP individually. Postmasters must follow their specific procedures to set up the loop and ensure it's functioning correctly to receive spam complaints.
Expert from Email Geeks provides a link to the JMRP agreement: <https://sendersupport.olc.protection.outlook.com/snds/JMRAgreement.aspx> and mentions it can be found on the "Create JMRP Feed" page.
What the documentation says7Technical articles
Documentation from SparkPost details the process of setting up and managing feedback loops for various mailbox providers, explaining the technical aspects and providing code examples for implementation.
Documentation from Microsoft explains in detail how to use the Sender Network Data Services (SNDS) program to get data to analyze your mail traffic, including the JMRP feed. This data helps with troubleshooting delivery problems and maintaining a good sender reputation.
Documentation from Microsoft explains that the JMRP agreement can be found linked inline during the JMRP feed setup within SNDS (Sender Network Data Services). It is linked from the "Create JMRP Feed" page.
Documentation from Google provides information about Gmail's Feedback Loop (FBL) program, including details on how to register and interpret the data provided through Postmaster Tools.
Documentation from RFC Editor details the Abuse Reporting Format (ARF), which is a standardized format for reporting email abuse, including spam complaints received through feedback loops.
Documentation from Microsoft provides the full JMRP agreement terms, detailing the responsibilities and conditions for participating in the Joint Mail Reporting Program.
Documentation from Yahoo explains the importance of Abuse Feedback Reporting (AFR) and provides guidelines for senders to set up and manage feedback loops to address spam complaints.